Monday, May 13, 2019

American Film I ndustry in 1950s Essay Example | Topics and Well Written Essays - 2750 words

American Film I ndustry in 1950s - quiz ExampleThe diversity of Hollywood cinema drastically decreased after the Paramount Decree, moving out from the low-budget films to fewer ones with high budgets. As a result, it is demonstrated further, that the audiences of these low-budget films left the Hollywood cinema, rather than transforming their tastes suddenly to art films. The main argument of this study states that the decline in the production of low-budget movies served as the main reason for the growth of art-houses in the 1950s.The art film theatre phenomenon became commercially feasible in the late 1940s. Art houses featured overseas films, documentaries, self-regulating productions and classic re-releases, chiefly Hollywood. These theatres happened to be small, showed only whizz feature films, accommodated to mature audiences, and more likely, preferred selling coffee rather than popcorn and other eatables. most(prenominal) of the main-stream movie theatres lacked at busin ess comp ard to the Art houses which held films over for long runs comparatively. In addition, along with their entrance to major(ip) cities and college towns, the art theatres gained popularity and prevalence amongst masses throughout the 1950s. In accordance to Gomery views, the number of art theatres incremented from 250 to 1,500 between 1950 and 1952, though not all of them were showing art films exclusively (Gomery, 2002).Studies revealed that... They were ardent film-goers who efficaciously utilized other ethnic products were more likely to be influenced by the reviews and word of mouth rather than any sort of advertisement or advertising. The supposed search for high quality films was offered for a variety of motives for the art film-goers than those being do by main-stream Hollywood studios. With the commencement of World War II, an interest in more crucial and socially critical appearance opened up for entertainment as well as an increased crotchet about the foreign cul tures and conventions rose in the masses. Moreover, with television sets becoming popular in the home and charge on family fare, motion pictures attempted to put forward to the adult audiences something different, mature, which would motivate them to depart their homes (Maltby, 2003). There are several other factors which led the exhibitors to explore outside the Hollywood Studio system for film products. The command that vertical integration of the Hollywood studios violated anti-trust laws evoked the studios to divorce production and distribution from the exhibition (The Yale virtue Journal, 1965). With such a transformation, more and more theatres became self-regulating, restraining the control that the main-stream studios practiced over exhibition by expression of the Motion Picture Association of America (MPAA). Self-regulating productions were successful in these aspects because they had the flexibility to locate arouse themes, popular stars and enough finance from the st udios which was rather a hit or miss effort with higher(prenominal) rate of menace (Robins, 1933 103-118). Although, in the year 1942, the MPAA eradicated fines and penalties against theatres which screened movies without Production Code seals, the member companies assured

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